Glad you stopped by.

I genuinely appreciate that you took the time to learn more about the person behind CXUnity.

CXUnity came together during the final phase of my master's degree — a period in which it became very clear to me what I am truly good at and where my specialisation lies. Studying M.Sc. Digital Business & Marketing Intelligence at RWU Ravensburg-Weingarten, I developed a real passion for digital products and services. Not just for how they look, but above all for how they work and what they do to the people who use them.

That passion has grown through many concrete projects: the digital transformation of Mercedes-Benz Mobility AG, digital products and services at ZEISS SMT, and the development of LOWAL, a local food app serving more than 90,000 direct marketers. You can find more about these projects on my LinkedIn profile.

You might wonder why I chose freelancing rather than joining an agency or consultancy. The honest answer: I like taking responsibility. Full responsibility. For who I support, how I work, and what comes out of it in the end. That is only partially possible within an agency structure. I value working with others very much, but I do my best work when I have clear tasks that I can work through independently and with full focus. That is exactly what CXUnity makes possible.

If your curiosity is sparked, I would be very happy to have an initial conversation. Together we can find out how I can move your specific project forward.

David Heinzelmann

View LinkedIn profile